Effects of Social Responsibility and City Marketing on City Attraction: Using Taichung City as an Example

碩士 === 國立勤益科技大學 === 企業管理系 === 103 === In recent years, social responsibility has become an important issue. Social responsibility tends to be associated with enterprises, and the social responsibility of cities is rarely discussed. Due to cities being non-profit enterprises, the social responsibilit...

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Bibliographic Details
Main Authors: Ni-Wei, Liou, 劉妮薇
Other Authors: Shwu-Ing, Wu
Format: Others
Language:zh-TW
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/jpgmzy