Studies on Claim Service Qualityand SatisfactionIn Taiwan’s Life Insurance Industry

碩士 === 國立中興大學 === 高階經理人碩士在職專班 === 103 === Since developing a new customer costs five times to maintain an existing one and 70% of corporate profits come from existing customers, service quality policy plays a crucial role for the business continuity in insurance industry. The insurance benefits corr...

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Bibliographic Details
Main Authors: Hung-Kun Lin, 林鴻昆
Other Authors: Mei-Yuan Chen
Format: Others
Language:zh-TW
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/72426955562215939844