The Chain Restaurant Industry Business Model and Strategy Analysis
碩士 === 國立中興大學 === 高階經理人碩士在職專班 === 103 === Many operators create their own brand or act as agent brand, creating a rich development of chain restaurant industry in Taiwan. Whether own brand or agency brand, the transformation of the main guidelines which from "brand building" to "brand...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2015
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| Online Access: | http://ndltd.ncl.edu.tw/handle/19250408543029371908 |