The Impact of Mobile Advertising on Strengthening the Relationship Quality with Customers
碩士 === 國立中興大學 === 科技管理研究所 === 103 === Purpose –With the advent of the generation of mobile internet, the enterprise can deliver their advertisements to the consumers through the mobile devices immediately. For this reason, many enterprises start to develop the mobile advertising actively, in order t...
| Main Authors: | , |
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| Format: | Others |
| Language: | en_US |
| Published: |
2015
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| Online Access: | http://ndltd.ncl.edu.tw/handle/31302910194471112101 |