Explore Online Purchase Intention for Health Food- The Application of Health Belief Model
碩士 === 銘傳大學 === 國際企業學系碩士在職專班 === 103 === There is variety of health food in the internet now, is promotional exaggerate the effect of products, if the consumers is lack of relevant health food information, it may damage for people health. The consumers to online purchase behavior of Health food are...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2015
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| Online Access: | http://ndltd.ncl.edu.tw/handle/83kaxr |