A Study on Marketing Strategies of the Taiwan Metal Creation Museum

碩士 === 康寧大學 === 資訊傳播研究所 === 103 === Since January 2009, the Taiwan government considered the creative cultural industry as one of six developing industries and then traditional industries had to transition to the creative cultural industries to obtain new opportunities. Chih Kang Material Company is...

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Bibliographic Details
Main Authors: Yi-Hsiu Yen, 嚴衣秀
Other Authors: Chih-Heng Tsai
Format: Others
Language:zh-TW
Online Access:http://ndltd.ncl.edu.tw/handle/87116524152048397125