The Study of Service Innovation and Brand Image Impact on Customer Satisfaction-A Case Study of Pazzo.

碩士 === 康寧大學 === 休閒管理研究所 === 103 === Owing to the widespread of Internet, smartphone and tablet, net shopping has become more popular. Every company aims to catch customers’ eye among various net brands of clothes; therefore, every company starts to focus on service innovation, which corporation...

Full description

Bibliographic Details
Main Authors: Yu-Fen Wang, 王郁芬
Other Authors: Jui-Mei Yien
Format: Others
Language:zh-TW
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/7du2n7