The Study of the Key Factors of Customer selections in Social Exchange Theory-Example of Liouciou Bed and Breakfast

碩士 === 高苑科技大學 === 經營管理研究所 === 103 === As to our domestic residents pay more attention to leisure life, domestically leisure B&B develops rapidly and, thus, becomes popular among tourism trades. The purpose of the research is to understand the crucial factors of customer selections of Liouciou B&...

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Bibliographic Details
Main Authors: Ming-Ni Li, 李明霓
Other Authors: Fang-Kai Tang
Format: Others
Language:zh-TW
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/23x978