The Effect of Web Site Service Quality on Customer Satisfaction and Customer Loyalty– a Study of Financial industry Web Sites in Taiwan
碩士 === 輔仁大學 === 金融與國際企業學系金融碩士在職專班 === 103 === The purpose of this paper is to research the information service quality and system service quality of the bank's website whether to impact the customer satisfaction and customer loyalty. Taiwan's bank website is used as the main research objec...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2015
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| Online Access: | http://ndltd.ncl.edu.tw/handle/8p8323 |