A study of relationship marketing in the life insurance industry
碩士 === 逢甲大學 === 經營管理碩士在職專班 === 103 === With the continuous innovation of life insurance products and the demographic changes of the changing mortality tables, the business of life insurance sales is no longer just a simple sale of policies, the more important aspect is to establish long-term and sta...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2015
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| Online Access: | http://ndltd.ncl.edu.tw/handle/63491254481327631884 |