A Study of User’s Selection Criteria toward Mobile Applications

碩士 === 大葉大學 === 管理學院碩士在職專班 === 103 === Mobile Applications (Mobile App) to flourish, users pay for mobile applications often affected by multiple factors, these purchase criteria was the subject of mobile application developers concerned. Previous research indicates that factors affecting the user t...

Full description

Bibliographic Details
Main Authors: Min-Chun Chung, 鍾旻君
Other Authors: Wei-Shen Wu
Format: Others
Language:zh-TW
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/19347738359299713102