The Influence of Credit Card Authorized Store Installment and Bank Installment on Consumer’s Choice

碩士 === 朝陽科技大學 === 財務金融系 === 103 === Facing rising commodity prices and growing difficulty making ends meet, the department store has strongly promoted a wide variety of marketing plans involving installment payments for the anniversary celebration. As a result, on several occasions, people have wait...

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Bibliographic Details
Main Authors: Ming-Msien Ku, 古明憲
Other Authors: Fu-Min Chang
Format: Others
Language:zh-TW
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/87374585371236943078