The Influences of Microfilm on Travel Intention-The Case of "Find Love from the Heart" to Singapore Tourism
碩士 === 健行科技大學 === 國際企業經營系碩士班 === 103 === With the advance of technology, microfilms has become a popular tool for advertisers to promote their products. Singapore Tourism Board also caught up with the trend. It distributed a microfilm, "Find Love from the Heart". The microfilm was starred...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2015
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Online Access: | http://ndltd.ncl.edu.tw/handle/gvrvqg |