Determinants of Consumer's Purchasing Green Product Based on the Decomposed Theory of Planned Behavior

碩士 === 中原大學 === 國際經營與貿易研究所 === 103 === Because of the past industry vigorous development, and Countries to pursue rapid economic development and performance ,caused the Earth ecological environment seriously to destroy day by day, as well as earth resource gradual drying up, the various countries al...

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Bibliographic Details
Main Authors: Jia-Ying Wu, 吳佳穎
Other Authors: Cheng-Wen Lee
Format: Others
Language:en_US
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/hen2ee