A Study on Donors’ Loyalty to Non-Profit Organization:The Case of X Disabilities Association
碩士 === 中原大學 === 企業管理研究所 === 103 === This study investigated the influence of service quality and social cultural forces on the mental factors of donors and donor loyalty among members of an association dedicated to people with disabilities (referred to as Association X hereafter). Fundraising is an...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/hb2z9x |