Corporate Image, Service Recovery, Relationship Marketing and Relationship Quality of Influence - A Case of Low Temperature Delivery Logistics

碩士 === 中國科技大學 === 企業管理系 === 103 === Accompanied with ever renewing technologies, increasing media transmission speed, the soaring consumers awareness, and keen media competition, the media are frequently used to express the consumers’ dissatisfaction, when they are poorly treated or not satisfied wi...

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Bibliographic Details
Main Authors: LAI, SHIH-HSIN, 賴世鑫
Other Authors: ZHU, ZONG-WEI
Format: Others
Language:zh-TW
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/6ukmct