The Secrets of Customer Management for Outstanding Store Managers in Taiwan Chain Store Industry

碩士 === 育達科技大學 === 行銷與流通管理所 === 102 === In recent years, chain management has become the major business model in the retail sector. Therefore, managers have to change the concept from product to service orientation. The mission of service is delivered by the front line staff and store managers and th...

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Bibliographic Details
Main Authors: YU-CHENG LIN, 林育成
Other Authors: CHEN-I Huang
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/20407679710142110418