Do college students’ pro-environment concern affect their laptop purchase intention?

碩士 === 育達科技大學 === 行銷與流通管理所 === 102 === The current study aimed to investigate the effect of students’ environmental attitude on laptop purchase intention. The results revealed that in the experimental design, environment-related elements were not mentioned by the participants. Among the 23 attribut...

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Bibliographic Details
Main Authors: ZENG-WAN-RU, 曾婉如
Other Authors: 陳基國
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/81520654056661844889