A Study on the Consumer Behavior of Lovers’ Gift-Giving from the Viewpoint of Petit Bourgeoisie girls.

碩士 === 育達商業科技大學 === 行銷與流通管理所 === 102 === As the social environment changes, the employment rates of women have increased. This change signifies the increased autonomy of women and has contributed to the emergence of “Petit Bourgeoisie girls.” The term “Petit Bourgeoisie girls” is literally translat...

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Bibliographic Details
Main Authors: Nian-Ci Yu, 余念慈
Other Authors: Mu-Yeh Huang
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/82116168096179480610