The Effects of Multinational Enterprises on the Retail Industry of El Salvador: A Case Study of Marketing Competition between Wal-Mart and Super Selectos (2005-2012)
碩士 === 淡江大學 === 美洲研究所碩士班 === 102 === In the recent fifty years, the MNEs have not only motivated the development of the world economy, but also have a profound impact on the parent country of the corporate and the host country. Among them, the U.S. MNEs are the main actors of the international inves...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2014
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Online Access: | http://ndltd.ncl.edu.tw/handle/akwt94 |