Investigating the key factors of PC gamer’s hardware purchasing decision-making with Analytic Hierarchy Process
碩士 === 國立臺北科技大學 === 經營管理系碩士班 === 102 === Aiming at flourishing game industry, this study discusses gamers purchasing decision towards hardware function. In addition, digital games have become important entertainment for modern people to enrich their life. According to the surveys by Market Int...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2014
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Online Access: | http://ndltd.ncl.edu.tw/handle/996hw6 |