Exploration on Internet Word-of-Mouth and Multi-lingual Web Improve for B2B Marketing Performance to Export Globally
碩士 === 國立臺北科技大學 === 管理學院工業工程與管理EMBA專班 === 102 === Businesses traditionally deploy representatives to trade shows or buy advertisements on industry magazines to market to foreign markets; with the rise of Internet penetration, the effect traditional model has is dwindling. Looking at the effectivenes...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/ynn997 |