Resources and Capabilities Construction Through OEM/ODM-A Case Study of Taiwanese Bicycle OBM Manufacturer “Giant”

碩士 === 東海大學 === 工業工程與經營資訊學系 === 102 === Taiwan’s bicycle industry has an important position in the international market. One well-known bicycle OBM manufacturer-Giant, whether it business type is OEM/ODM or OBM, has good performance and becomes one of the world's leading bicycle manufacturers...

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Bibliographic Details
Main Authors: Hsueh-Chi Weng, 翁雪綺
Other Authors: Shu-Wen Chang
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/9e8wy5