The Interrelationships among Service Quality, Service Value, Satisfaction, Trust and Customer Retention : A Case Study on Groups Shopping for InternetThe Interrelationships among Service Quality, Service Value, Satisfaction, Trust and Customer Retention : A Case Study on Groups Shopping for Internet

碩士 === 南台科技大學 === 行銷與流通管理系 === 102 === With the vigorous development of Internet technology today, coupled with the network to break the limitations of time and space, so that more and more people join the ranks of online shopping, showing that online shopping is a great potential for development. A...

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Bibliographic Details
Main Authors: CHEN SHAO YUN, 陳紹允
Other Authors: 黃盈裕
Language:zh-TW
Published: 103
Online Access:http://ndltd.ncl.edu.tw/handle/sk3tsa