The Economic Analysis of the Legal Issue in the Trademark Law- A Case study of Keyword Advertising on the Internet
碩士 === 世新大學 === 智慧財產權研究所(含碩專班) === 102 === According to the development of Internet technology, the new advertising behaviors are being applied on the Internet. Furthermore, it has become a serious legal issue in the trademark law. The key point of this thesis is the legal economic analysis of keywo...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/55fu2s |