A STUDY OF PERCEIVED VALUE AND PURCHASING INTENTION OF APP PUBLICATIONS
碩士 === 世新大學 === 圖文傳播暨數位出版學研究所(含碩專班) === 102 === Since 2010, smart phones and tablet PCs have sprung, has also led to the development of the App market. Upled with the digital publishing industry continue to promote e-publications, market opportunities brought about by the App observed, and also prov...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/73204859645195267936 |