The Study of Sharing Behavior on Facebook from The Relationships among Information Richness, Issue Attitude and Tie Strength-The Case of “Health Promotion Administration.”

碩士 === 世新大學 === 公共關係暨廣告學研究所(含碩專班) === 102 === Facebook is probably the most influential social medium in Taiwan. Of its 2.3 million users, 1.5 million users are active users, and 1.1 million users use it on a daily basis. The development of various social media has offered a new approach to communic...

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Bibliographic Details
Main Authors: Yu-yen Kuo, 郭于嫣
Other Authors: An-Chi Hsu
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/ys6rvz