A Social Marketing Perspective on the Ideas Advocacy of Non-Profit Organization- A Case Study on Formosa Girl’s Day promoted by The Garden of Hope Foundation

碩士 === 世新大學 === 公共關係暨廣告學研究所(含碩專班) === 102 === In March 2013, the Executive Council announced to set October 11 as "Formosa Girls’ Day", the secondary National Day. A letter announcing the "action plan to promote the rights and benefits of the girls” was issued. It put forward a propos...

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Bibliographic Details
Main Authors: Jui-Ting Lo, 羅叡婷
Other Authors: Cheng-Neng Lai
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/rm8jws