Factors influencing users behavioral intention in OTT video services

碩士 === 世新大學 === 傳播匯流與創新管理數位學習碩專班 === 102 === With the progress of the modern technology, the popularization of the internet network and development of mobile communication, media contents and communication channels begin transforming from analog to digital. Digital convergence let to integration of...

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Bibliographic Details
Main Authors: Hung-Lung Chang, 張鴻隆
Other Authors: Hung-Yuan Lin
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/43163514528782696957