The Interaction Effect between Numerosity Effect and Product Format on Compromise Effects.
碩士 === 國立高雄大學 === 亞太工商管理學系碩士班 === 102 === Consumers will pay attention to the product information label when buying products in order to find the best products in their belief. Compromise effect means that consumers choose security option among the combination of three sorting level options due to t...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/32996577407995626386 |