A Marketing Strategy of Taiwan’s Festival Visual Designs for City Images

碩士 === 國立臺灣科技大學 === 設計研究所 === 102 === Among the five senses, vision is the most profound of human senses, and also is the standard for people to evaluate things on first contact. Good packaging design enhances consumers’ perception of a product, so does a good festival poster design enhance people’s...

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Bibliographic Details
Main Authors: Ju-Fen Hung, 洪如芬
Other Authors: Chih-Hsiang Ko
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/40332534792058014752