Expansion of Distribution Channel for Cultural Creative Merchandise in Mainland China Market─A Case Study on H Company

碩士 === 國立臺灣科技大學 === 工業管理系 === 102 === In recent years, there are many countries promoted cultural and creative industry, and it changes the human life and economic activities. Now, many business models have tried to combine with the cultural and creative industry. However, whether the industry could...

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Bibliographic Details
Main Authors: Shou-te Chang, 張守德
Other Authors: Ren-jieh Kuo
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/a6etx7