Marketing Placement for B & B Industry—A Case Study in Taitung

碩士 === 國立臺東大學 === 休閒事業管理碩士在職專班 === 102 === The purpose of this study was to evaluate B & B industrial marketing placements in Taitung. A total of 257 valid questionnaires were collected to process data analyses and discussions through descriptive statistics, correlation analysis, and factor anal...

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Bibliographic Details
Main Authors: Ming-Hung Jang, 鄭閔鴻
Other Authors: Chin-shih Tsai
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/23270895615794453533