The Use of Electronic Word-of-Mouth and Economic Indicators to Forecast the Volume of Tourism–Using Sanxia Ancient District as an Example
碩士 === 國立臺東大學 === 文化資源與休閒產業學系 === 102 === Various studies show that tourism activities are subject to tourist satisfaction and positive effect of word-of-mouth. Through the characteristics of Internet reputation, this study used the Internet emotional indicators, Internet search popularity on Google...
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/q9q79y |