The study of effecting attitude and intension towards switch to smart phone screen size – A perspective of switching cost and conformity

碩士 === 國立臺中科技大學 === 企業管理系事業經營碩士班 === 102 === The primary goal of this study is to explore the effecting attitude and intension towards switch to smart phone screen size. In the researches of attitude and intension toward using new technology, most studies discuss the issue from the perspective of pe...

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Bibliographic Details
Main Authors: Ya-Ling Chen, 陳雅玲
Other Authors: 張宏吉
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/z7ykut