The antecedents and consequences of co-production: An empirical study of online games
碩士 === 國立臺中科技大學 === 企業管理系事業經營碩士班 === 102 === With rapid development of the Internet, online games have become more and more popular. In the competitive market, online game firms have to satisfy consumers’s need by providing high quality products. One way to understand consumers’ preferences is t...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/29k55h |