The Study about the Effects of Destination Image and City Branding on Tourism Experience
碩士 === 國立臺北教育大學 === 社會與區域發展學系碩士班 === 102 === Hosting a special event such as sport events, expositions, festivals, has been recognized as an important strategy not only for a short-term rise in tourist volumes and positive economic benefits, but also for improving a destination’s image and building...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/80247253101175403370 |