A Study of Product Identity System for the Bike Brand - Taking RIKULAU as an Example

碩士 === 國立臺灣師範大學 === 設計學系 === 102 === Product identity is one of the important media to construct and convey the corporate image. The product identity features with a clear identification and the systematization plan for product identity feature group will benefit to promoting the corporate image a...

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Bibliographic Details
Main Author: 余涵中
Other Authors: 梁桂嘉
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/u5b42s