Value creation and value capture of mobile commerce in the view of business model co-opetition：Examples of mobile ticketing and on board unit
碩士 === 國立清華大學 === 工業工程與工程管理學系 === 102 === The increasing maturity of wireless telecommunication technology has fostered the development of mobile commerce (MC) and transformed the traditional vertically integrated value chain to a complex value network. This change highlighted the importance of...
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| Format: | Others |
| Language: | zh-TW |
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2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/vx779y |