A Study of Relationships among Tourism Factory Visitor’s Visit Motivation, Perceived Quality, Experiential Value and Revisit intention:The Taiwan Balloons Museum

碩士 === 國立臺中教育大學 === 永續觀光暨遊憩管理碩士學位學程 === 102 === The purpose of this study is to construct and examine the relationships among visit motivation, perceived quality, experiential value, and revisit intention. Visitors of Taiwan Ballons Museum were invited to participate in this study. A total of 325 us...

Full description

Bibliographic Details
Main Authors: Yin-Ju Chang, 張吟如
Other Authors: Chih-Hung Wang
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/03212337279889669126