Analyzing new luxurism-driven baking industry by using strategic marketing 4C: Opportunities and challenges from virtual to physical channels
碩士 === 國立臺北商業技術學院 === 國際商務系碩士班 === 102 === Taiwan’s social economy is becoming more M-shaped by the moment. Through the growth of the internet, the way to do business in the virtual world is ever expanding, creating business opportunities. One of which is a group-purchasing market for tea time desse...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/28351351281992076163 |