A Study of the R.O.C Navy Recruitment Marketing Strategy

碩士 === 國立中山大學 === 高階公共政策碩士班 === 102 === Since January 2, 2012, the Executive Yuan approved the plan of volunteer force, the military service system has changed from conscription to mercenary and the established tradition of young men for military service. The main purpose of this study is to investi...

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Bibliographic Details
Main Authors: Ming-Kuer Chiang, 江民貴
Other Authors: Po-Wen Jeng
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/pux8ny