A Study Of Business Ethics, Green Management, Branding And Organizational Performance - A Case Study Of McDonald's Restaurants In Taiwan
碩士 === 國立屏東教育大學 === 教育行政研究所 === 102 === The purpose of this study was to discuss the brand image relationship between enterprise’s morality and green management, and between brand image and organizational performances. This study was made of the questionnaire. People of questionnaire whose position...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/01656770480846902279 |