How to Promote the Consumer’s Behavior Intention of Recycled Paper Products?

碩士 === 國立屏東商業技術學院 === 行銷與流通管理系(所) === 102 ===   Today, the concept of environment-friendly has been passing internationally. Marketers all around the world create green products to satisfy consumers and they also develop green marketing strategies. For the enterprises, the more to understand about t...

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Bibliographic Details
Main Authors: Ting-Min Fan, 范庭敏
Other Authors: none
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/49529143300157578078