An analysis of the preventive medical market inTaiwan and recommendations for marketing strategy

碩士 === 國立高雄第一科技大學 === 行銷與流通管理研究所 === 102 === Abstract Health care facilities in Taiwan, provides comprehensive health care, with the advent of an aging society, the population of the elderly and those with chronic disease generated a lot of medical care needs,resulting in health care costs incre...

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Bibliographic Details
Main Authors: Tzu Ho, 何慈
Other Authors: Wan-I Lee
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/38905224403435510882