Customers'' Evaluations of Service Organizations’ Penalties Explanations: The Mediating Role of Interactional Justice and Relationship Quality
碩士 === 國立高雄第一科技大學 === 行銷與流通管理研究所 === 102 === A penalty is a fee when customers fail to perform their original purchase agreement. From the customer''s perspective, no customer is willing to pay an additional fee, and from the service provider''s perspective, irrational customer b...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2014
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Online Access: | http://ndltd.ncl.edu.tw/handle/872s26 |