A Study on the Green Consumer Behavior Model Based on the Theory of Planned Behavior
碩士 === 國立宜蘭大學 === 應用經濟與管理學系經營管理碩士班 === 102 === In recent years, environmental issues becoming one of the main objectives of global concern, green consumption began to rise gradually attention. But in fact, consumers are concerned about the environment does not reflect the attitude to green consumer...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/37ert6 |