The Impact of Corporate Fan’s Page Effectiveness Research--Using Cognitive Affective Behavior

碩士 === 南華大學 === 企業管理系管理科學碩博士班 === 102 ===   Into the Web2.0 generation, consumer products and services related to information collected gradually tend to a non-commercial source of information is, therefore interact with the evaluation or appraisal of considerable fan’s page will affect shopping, sh...

Full description

Bibliographic Details
Main Authors: Jen-Kai Huang, 黃貞愷
Other Authors: Wei-Shang Fan
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/pkk235