A Study of Experiential Marketing, Customer Satisfaction and Behaviorial Intention--An Example of Chia-Yi Tourist Attraction
碩士 === 南華大學 === 企業管理系管理科學碩博士班 === 102 === The growth of Taiwan's tourism has surged since there are weekends. Tourism is more prosperous recently since the opening of mainland tourists to Taiwan for sightseeing,. The tourist area Chiayi is Taiwan's leisure destination, and famous Alisha...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/45969334960237203226 |