Investigating the Messaging Strategy for Facebook Fans Page and Its Communication Effect
碩士 === 國立嘉義大學 === 行銷與運籌學系研究所 === 102 === Recent years "Facebook" has become a part of many people's life, a variety of social media rapid growth, the develop of smart phones also deepened consumer's stickiness in social media, because of this, each company or brand need to invest...
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Online Access: | http://ndltd.ncl.edu.tw/handle/95884814170114823351 |